About Us
From Punjab's Fields to Your Kitchen
Our Qadri 77 basmati follows a journey of quality at every step
The Premium Basmati Promise
At Premium Basmati Ltd, we believe exceptional rice shouldn’t be complicated or expensive. Based in Harrow, we’re a family-run business dedicated to bringing authentic Pakistani basmati to UK homes, restaurants, and caterers.
Our Sourcing Philosophy
We partner with experienced rice farmers in Punjab’s fertile plains – the heartland of basmati cultivation. These families have grown rice for generations, understanding the perfect balance of soil, climate, and care needed to produce extraordinary grains.
Every Bag of Qadri 77 Rice Is
- Grown in Pakistan's premium basmati regions
- Properly aged for optimal aroma and texture
- Steam-processed to enhance nutrition and cooking quality
- Rigorously tested for purity and grain length
- Packed under strict hygiene standards
Our Core Values
Quality First
We never blend or substitute. Pure Pakistani basmati, always. Every grain meets our rigorous standards.
Fair Pricing
Premium rice shouldn't cost a fortune. We keep prices honest by working directly with growers.
Reliable Service
Your rice arrives fresh, on time, every time. We take pride in our delivery commitments.
Customer Care
Questions? Concerns? We're here to help. Your satisfaction is our success.
Who We Serve
From busy restaurant kitchens in London to family tables across the UK, our customers share one thing: they refuse to compromise on quality. Whether you’re cooking biryani for 200 guests or making simple rice for dinner, Premium Basmati delivers consistent, restaurant-quality results.
Our Rice Powers
- Restaurants
- Catering Businesses
- Professional Chefs
- Home Cooks
- Large Families
- Event Planners
We work with trusted growers who bring 30 years of expertise in the rice industry. Their knowledge, combined with our commitment to quality, ensures every bag meets the highest standards.